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Light
Boat, a tasty, healthy, ricebased product |
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 Low-fat,
low-calorie product
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Healthy,
but tastes great |
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Non-fried,
rice based product that is crispy with mild spices |
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Perfect
base for chicken, fish, or vegetarian ingredients |
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Unique
shape will enhance your menu's appeal
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Operator
friendly - easy to prepare, consistent portion control,
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no
waste |
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Low
cost |
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As mentioned
in the introduction, the topic health has become a BIG factor
in the fast food business. Having a most delicious meal combined
with a calorie count per 'boat' as low as possible is the key
concept of Family Boat. Consumers will be offered an insight
into calorie values. This will be described in the Calorie Control
Concept. |
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Calorie Control
Concept |
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The restaurant will have a very easy system
available by which the customer can determine the total amount
of calories in the meal they will order. This, of course,
is optional; the customer might as well choose not to calculate
the calorie value of their meal. No one is obliged to do so,
but 'We don't hide anything or lie about our calories'.
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